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Guidelines for data protection

Guidelines for data protection

Privacy

Personal data that we collect

We collect your personal data when you visit the website. We automatically collect certain information about your device, including information about your web browser, IP address, time zone and cookies installed on your device. When you browse a website, we also collect information about the different web pages or products you view. Which websites or search terms lead you to the website and how you interact with the website. We refer to this automatically collected information as ‘device information’.

We collect device information using the following technologies:

 

  • ‘Cookies’ are data files that are stored on your device or computer and often contain a unique anonymous identifier. For more information about cookies and how to disable cookies, please visit http://www.allaboutcookies.org.

 

  • ‘Log files’ track actions on the website and collect data including your IP address, browser type, internet service provider, referring/exit pages and date/time stamps.

 

  • ‘Web beacons’, “tags” and “pixels” are electronic files that record information about how you browse a website.

 

When you make or attempt to make a purchase through the Site, we also collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address and phone number. We refer to this information as ‘Order Information’.

We use your personal data for this purpose:

When we refer to ‘Personal Information’ in this Privacy Policy, we mean Device Information and Order Information. We use the Order Information we collect to fulfil any orders placed through the Site (including processing your payment information, handling shipping and issuing invoices or order confirmations).

In addition, order information is also used for the following purposes.

 

  • Communicate with you

 

  • Check orders for potential risks or fraud

 

  • Based on your preference to provide you with information or advertising relating to our products or services.

 

We use the device information, in particular your IP address, that we collect to help us screen for potential risks and fraud, and more generally to improve and optimise our website. For example, we can evaluate the success of our marketing and advertising campaigns by analysing how our customers browse and interact with the website.

 

Consent

How did I give you my consent? When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange a delivery or return an item, we believe that you implicitly consent to us collecting and using the information for this purpose only.

If we ask you for your personal information for a secondary reason, such as for marketing purposes, we will ask for your explicit consent directly or give you the opportunity to opt-out.

 

Behavioural advertising

As described above, we use your personal data to provide you with targeted advertising or marketing communications that we believe may be of interest to you. For more information on how targeted advertising works, please visit the Network Advertising Initiative (‘NAI’) page at

http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work

  • Facebook - https://www.facebook.com/settings/?tab=ads
  • Google - https://www.google.com/settings/ads/anonymous
  • Bing - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

In addition, you can unsubscribe from some of these services by visiting the Digital Advertising Alliance's unsubscribe portal at http://optout.aboutads.info/

 

Do Not Track

Please note that we do not change our website's data collection and usage practices when we see a Do Not Track signal from your browser.

Your rights

If you are a European resident, you have the right to access the personal data we hold about you and to request that your personal data be corrected, updated or deleted. If you wish to exercise this right, please contact us using the contact details below.

If you are a European resident, we will process your data to fulfil contracts we may have with you (for example, if you place an order through the website) or otherwise to pursue our legitimate business interests listed above.

Please note that your data will be transferred outside of Europe, including to the UK.

Data storage

If you place an order through the Website, we will retain your order information for our records unless you ask us to delete this information.

Changes

We may update this Privacy Policy from time to time to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at service@baigio.com or by mail using the details provided:

Room 901, Building B, CGN Suzhou Science and Technology Building, 1788 Xihuan Road, Gusu District, Suzhou, Jiangsu, China